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Leadership - Einstein Health. BARRY R. FREEDMAN, PRESIDENT. CHIEF EXECUTIVE OFFICER - EINSTEIN HEALTHCARE NETWORK. As President and Chief Executive Officer of Einstein Healthcare Network for the last 1. Barry Freedman has led the organization through a time of unprecedented change and growth. He has overseen the network’s expansion into a more than $1 billion enterprise, with more than 8,5. Freedman joined Einstein in 2.
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A few of the network’s major accomplishments achieved during Freedman’s tenure include: The 2. Einstein Medical Center Montgomery, the first completely new hospital built in southeastern Pennsylvania in more than a decade. The 2. 00. 5 addition of Einstein Medical Center Elkins Park to the network. The facility is now the home of Moss. Rehab, ranked as the top rehabilitation hospital in Pennsylvania and #8 in the nation by U. S. News & World Report for 2. The expanded geographic reach of Einstein’s ambulatory care network with the opening of new outpatients centers in locations such as Collegeville, Pa., and Holmesburg, Pa.
In 2014, Dixieanne James was named to the position of Vice President of Strategic Planning and Business Development for Einstein Healthcare Network. In this role, she oversees Einstein’s strategic planning and business. Economic Development Magazine for site selection consultants, corporate real estate brokers and industry consultants as well as economic development professionals.
At a time when many hospitals in the region are closing their maternity wards, the deepening of Einstein’s commitment to women and babies with the expansion of the network’s OB/GYN services and an increase in births from about 2,0. The development of regional service lines in areas such as Bariatrics, CT Surgery, Orthopedics and Neonatology that cover the network’s entire service area and have helped to position Einstein as a provider of choice in the region.
The relaunch of the Einstein brand, which provided the organization with a powerful tool to raise consumer awareness, unify the different entities and send a message to patients that they can expect to receive the same level of compassionate, high- quality care throughout the network. The launch of The Einstein Campaign, the largest multi- year, fund- raising initiative in the history of the network, which expects to raise $1.
Prior to joining Einstein, Freedman was the President and CEO of Mount Sinai Hospital in New York City. Freedman is a recognized leader in health affairs at the local, state and national level. He is past- Chairman of the Board of the Greater New York Hospital Association and has served as Chairman of the Board of the League of Voluntary Hospitals of New York, and Lead Director of the Board of the Premier Hospitals Alliance. Freedman serves on the Boards of the Delaware Valley Health Council, The Hospital & Healthsystem Association of Pennsylvania, Health Partners, and is a member of the Healthcare Institute. Freedman was recognized by Philadelphia Business Journal’s Healthcare Innovation Awards as CEO of the Year in 2.
In November 2. 01. Becker’s Hospital Review’s list of the top 1. Non- Profit Hospital and Health System CEOs to Know. BETH DUFFY. CHIEF OPERATING OFFICER, EINSTEIN MEDICAL CENTER MONTGOMERY.
In 2. 01. 2, Beth Duffy was named Chief Operating Officer of Einstein Medical Center Montgomery and Einstein Physicians Montgomery. In this role, she leads EMCM’s clinical and administrative leaders in all day- to- day operations as well as the physician practice company that includes multiple primary care practices, as well as several specialty practices and the hospitalist service. The promotion was the latest advance in Duffy’s more- than- 3. Einstein. Prior to her current position, she served as Vice President and Director, Activation Planning, collaborating with physicians, leaders and employees to ensure the successful 2. Pennsylvania’s first completely new hospital in more than a decade. She oversaw the completion of an estimated 1. Previously, Duffy served in a variety of positions with increasingly more responsibility in Einstein clinical, regulatory and support service operations, including the role of Vice President- Healthcare Services.
In 2. 01. 3, she was named an Emerging Executive of the Year by Philadelphia Business Journal. JOAN GUBERNICK. CHIEF MARKETING OFFICER. Joan Gubernick is Chief Marketing Officer for Einstein Healthcare Network. She leads the strategic marketing, corporate communications planning, creative and implementation efforts for the network. Gubernick oversees corporate communications, media relations, public relations, employee communications, social media, digital marketing, website, contact center, creative and production services.
Shortly after joining Einstein Healthcare Network in 2. In 2. 01. 2, she spearheaded marketing campaigns for the opening of Einstein Medical Center Montgomery, which included community initiatives and service line promotions.
In keeping with the current demand for outpatient care, Gubernick led marketing campaigns and community events for the addition of new, outpatient multi- specialty care centers to the network. Prior to joining Einstein Healthcare Network, she served as Director of Marketing System Initiatives at Main Line Health and held leadership positions in two Philadelphia- based advertising agencies. Gubernick began her career in TV news. DIXIEANNE JAMES. VICE PRESIDENT, STRATEGIC PLANNING AND BUSINESS DEVELOPMENT. In 2. 01. 4, Dixieanne James was named to the position of Vice President of Strategic Planning and Business Development for Einstein Healthcare Network. In this role, she oversees Einstein’s strategic planning and business development functions, focusing on identifying and prioritizing both short- and long- term growth opportunities for the network’s many locations and clinical service lines. James partners with Einstein’s clinical, research, academic and administrative leadership to develop and implement volume- and revenue- generating strategies that position Einstein for success as the healthcare environment continues to evolve and transform.
She joined Einstein as Corporate Director of Strategic Planning in March 2. Associate Vice President, Physician Enterprise Development and Operations, in 2.
Prior to joining Einstein, James served as Manager, Planning and Strategy, for Christiana Care Health System in Delaware and Manager, Planning and Business Development, at Lifebridge Health in Baltimore, Md. MAUREEN JORDAN. VICE PRESIDENT, HEALTHCARE SERVICES.
Maureen Jordan holds the position of Vice President, Healthcare Services at Einstein Medical Center Philadelphia. Her areas of responsibility include Radiology, the Women’s Center, Patient Escort, Laboratory and Pathology Medicine, Organ Disease and Transplantation, OB- GYN and Pediatrics, Pharmacy Services, Respiratory Care and Pulmonary Diagnostics, Urology, Sterile Processing, Radiation Safety, and Regulatory Agencies. After joining Einstein in 1. Jordan was named Manager and then, Director of Respiratory Care and Pulmonary Diagnostics for Einstein Medical Center Philadelphia in 1.
She was promoted to Assistant Vice President in 2. Einstein areas. More recently, Jordan has served as the leader for the Einstein G. P. S. Standards of Behavior Committee. In that role, she ensured the network- wide involvement of over 1. Einstein continuum who came together to identify the specific behaviors that, when adopted, will ensure that employees are living up to Einstein’s Code of Conduct in all dealings with patients, their families and one another. LYNNE KORNBLATT. CHIEF HUMAN RESOURCES OFFICER. Lynne R. Kornblatt serves as the network’s Chief Human Resources Officer, leading HR strategy and operations, including workplace planning, recruitment, retention strategies, labor and employee relations, occupational health, workers’ compensation, employee wellness initiatives, as well as compensation and benefits for nearly 9,0.
She also oversees organizational and staff development and has oversight for the Department of Volunteer, Chaplaincy, Language and Cultural Services and Medical Staff Services. Kornblatt’s promotion to her latest role was just the most recent advance in a more- than- 3. Einstein. She joined Einstein Healthcare Network in 1. Staff Nurse. Kornblatt has held a series of roles involving increased responsibility and complexity in Nursing and HR, including Vice President of HR.
Under her leadership, Einstein’s Human Resources Department has improved HR practices, adopted modern and accessible electronic tools, designed and implemented a Performance Accountability Program that encourages employees’ growth and development and a partnership between leaders and staff, and increased employee accountability. RUTH LEFTON. CHIEF OPERATING OFFICER. EINSTEIN MEDICAL CENTER PHILADELPHIA, EINSTEIN MEDICAL CENTER ELKINS PARK.
MOSSREHAB AND WILLOWCRESTRuth Lefton joined Einstein Healthcare Network in 1. Program Director and Assistant Vice President. In 2. 01. 6, she became the Chief Operating Officer of Einstein Medical Center Philadelphia, Einstein Medical Center Elkins Park, and Moss.
Rehab, recognized as one of the top rehabilitative hospitals in the United States and one of the top workplaces in the Greater Philadelphia region. Lefton also has oversight for Willowcrest, the sub- acute skilled nursing facility on the Einstein Medical Center Philadelphia campus.
Prior to coming to Einstein, Lefton spent seven years at Forbes Health System in Pittsburgh, Pa., serving in a variety of administrative roles. She is a leader on physical medicine- and rehabilitation- related policy and healthcare issues at a state and national level. In 2. 01. 3, Lefton received the American Medical Rehabilitation Providers Association Leadership Excellence Award, which honors an individual who has made significant contributions to physical medicine and rehabilitation. DOUGLAS MCGEE. DO, FACOEP, FACEP, CHIEF ACADEMIC OFFICER.
As Chief Academic Officer and ACGME Designated Institutional Official, Dr. Mc. Gee oversees the Office of Academic Affairs, which provides institutional oversight for all graduate, undergraduate and continuing medical education programs throughout Einstein Healthcare Network.
Mc. Gee has played a leading role in advancing learning- and teaching- related projects at Einstein.